How To Series #0: A ‘How To’ Series based on Google Trends
Google Trends are your friend
Introduction
Google Trends is a powerful tool that allows you to see what topics are currently popular on the internet. By using Google Trends, you can create a “How To” series that is timely, relevant, and engaging for your audience.
In this blog post, we will go over the steps for creating a “How To” series based on Google Trends, as well as tips for making your series a success.
In this series, I’ll be posting a (currently non-exhaustive) list of articles everyday based on the top ‘How To’ searches from Google Trends from USA, starting from 2021 and going backwards in time.
Research Popular Topics
The first step in creating a “How To” series based on Google Trends is to research popular topics in your industry. To do this, go to Google Trends and enter a keyword or phrase related to your industry. For example, if you are in the beauty industry, you might enter “beauty tips” or “makeup tutorials.”
Google Trends will then show you a list of related topics and their relative popularity over time. This will give you an idea of what topics are currently trending and could be a good fit for your “How To” series.
Create a List of Topics
Once you have a list of popular topics, the next step is to create a list of specific “How To” articles or videos that you can create for your series. For each topic, come up with a unique and interesting angle that will engage your audience.
For example, if one of your popular topics is “makeup tutorials,” you could create a “How To” series that covers different makeup looks for different occasions, such as a natural look for everyday wear or a glam look for a night out.
Create High-Quality Content
Once you have a list of topics for your “How To” series, the next step is to create high-quality content for each topic. This can include articles, videos, or other formats that are appropriate for your audience and your industry.
When creating your content, be sure to provide clear, step-by-step instructions that are easy to follow. Also, include images or videos to help illustrate your points and make your content more engaging.
Promote Your Series
Once you have created your “How To” series, the next step is to promote it to your audience. This can include sharing your content on social media, sending newsletters to your email subscribers, or using other marketing channels to reach your target audience.
When promoting your series, be sure to highlight the unique angle or perspective that you are offering, and emphasize the benefits that your audience will gain by following your “How To” instructions.
Engage With Your Audience
One of the keys to success with a “How To” series is to engage with your audience and encourage them to interact with your content. This can include asking for feedback or comments on your articles or videos, or hosting a Q&A session where your audience can ask questions and get answers from you.
By engaging with your audience, you can build a community around your “How To” series and create a loyal following of fans who will look forward to your future content.
Conclusion
A “How To” series based on Google Trends can be a great way to create timely, relevant content that resonates with your audience. By following the steps outlined in this blog post, you can create a successful “How To” series and engage with your audience in a meaningful way.